In 2019, GGPoker hired Poker Hall of Famer Daniel Negreanu as the face of its stamp, and the poker region has performed nothing however continuously grow ever since. That isn’t any longer a coincidence.
The six-time World Series of Poker (WSOP) bracelet winner became a free-agent after he left PokerStars in Might well 2019. He’d spent 12 years representing the poker region that had dominated the industry for virtually about two a long time.
The Canadian-American wore no patch to the WSOP that summer season and it change into an irregular glimpse for those that attributed the poker myth with the PokerStars logo for so a long time. 5 months later, he change into patched up all yet again, this time representing a poker region that had massive aspirations of doing the unthinkable — competing in opposition to the Goliath of online poker (PokerStars).
The Energy of Name Recognition
Snappy ahead just a few years later and the impossible has become a fact, thanks in no diminutive fragment to a different of shining hires, none extra so than Negreanu.
Why change into the likelihood to snag “DNegs” so critical to GGPoker? We’ll let Negreanu cowl it himself.
“I have faith that helped (GGPoker) plot relationships with existing companions I have faith accurate relationships with, just like the WSOP to illustrate, and I’ve also bought rather a range of journey in marketing the sport by intention of social media and my YouTube channel,” Negreanu informed PokerNews. “I have faith a decent following on completely different platforms so on the total after I endorse or promote one thing it moves the needle rather plenty.”
GGPoker’s Paul Burke also chimed in on the relationship between “KidPoker” and the quick-growing region.
“Since partnering with Daniel, we’ve grown faster than ever.”
“Daniel surely cares relating to the sport, the gamers, and growing poker to reach extra folks; he is in the relief of our introduction of GGCare and GGCheers, which hand mighty extra rewards over to average gamers.
Since partnering with Daniel, we’ve grown faster than ever. He’s the correct ambassador for GGPoker.”
Be taught: This Disagreeable Beat jackpot paid out bigger than $1M in 24-hours at GGPoker
An Stuffed with life Ambassador
Negreanu’s YouTube channel has over 600,000 subscribers, some distance and away the ideally generous target market on any social media legend contained in the poker community. His day-to-day vlogs in the route of the WSOP per annum usually crack 100,000 views.
On Twitter, he has over 500,000 followers, and unlike obvious smartly-liked poker pros with a enormous social media target market (i.e. Phil Ivey), he engages with those that capture to read his tweets, and he is a frequent tweeter.
Negreanu is arguably the most common poker player of all time. He’s been as mighty an brisk ambassador for the sport and for PokerStars, and now GGPoker, as he is been a successful poker player. No longer most productive does he slap on the GGPoker patch any time he is around a digital camera, however he also promotes the poker region in many different programs (his WSOP vlogs, streaming GGPoker’s WSOP online bracelet events, by intention of tweets, etc.).
The high stakes action @GGPoker accurate now’s bonkers. Straddles and restraddles up to $32k and all forms of million… https://t.co/q7qEKFTYKa
Most subsidized pros are authorized that — subsidized pros. They’ll position on a patch in the route of are dwelling events authorized like they’re paid to create, and per chance say up infrequently for a promotional gig, however few others out of doors of perhaps Chris Moneymaker (beforehand a PokerStars skilled) actively promote the poker region they symbolize to Negreanu’s stage while declaring a enormous following.
When GGPoker presented ClubGG, a pay-per-month cell app that many gamers have faith unparalleled to receive free desire-ins to main are dwelling poker tournaments, Negreanu change into front and heart selling the product.
Extra than Honest Negreanu
Negreanu isn’t any longer the most bright cause GGPoker has become the first accurate competitor for PokerStars in the safe poker industry. Even he’ll declare you that.
“I have faith in the starting attach the cause GG grew change into the product itself,” Negreanu acknowledged. “The plot is the most productive poker plot ever created. It’s a in actual fact relaxing journey which I have faith change into lacking to a obvious level earlier than GG.”
“I have faith in the starting attach the cause GG grew change into the product itself.”
Ever since Negreanu joined the team, GGPoker has triggered some completely different high-profile names comparable to Jason Koon, one among the ideally generous poker gamers of all time. More than just a few participants of Group GGPoker encompass French poker and gaming myth Bertrand “ElkY” Grospellier and social media playboy Dan Bilzerian.
One other contributing aspect for the poker region’s enhance is the presence of WSOP online bracelet events over the last two years. Throughout the pandemic, GGPoker and WSOP.com hosted bigger than 100 bracelet events, which has helped the positioning herald contemporary gamers, especially those that are obsessive about successful WSOP bracelets.
Final year, the WSOP hosted a 2d online bracelet sequence on GGPoker sooner than the starting up of the are dwelling version in Las Vegas. From August 1, 2021 till September 12, 33 gold bracelets had been awarded on the arena poker region.
Throughout the 2020 WSOP online sequence, Stoyan Madanzhiev obtained the WSOP On-line Distinguished Match for $3.9 million in what became the largest prize pool in web poker historical past ($27,559,500).
That tournament, and the sequence change into the culmination of years of marketing efforts to plot GGPoker into a web based poker juggernaut. In December 2021, Negreanu’s contemporary poker region had matched the extinct employer in cash sport traffic. One year earlier, PokerStars’ seven-day concurrent cash sport traffic average change into approximately 39% increased than GGPoker.
GGPoker’s Tom Brady?
Negreanu is GGPoker’s quarterback. He isn’t any longer the most bright important player on the team, however with out him, GG would resemble the pre-Tom Brady Novel England Patriots, a team with championship expertise lacking a winner at quarterback to accumulate them to the tip of the mountain. No offense to Drew Bledsoe, who change into a substantial NFL quarterback for just a few years, however the organization change into going nowhere with him below heart.
Brady took over in 2001 for an injured Bledsoe and the Patriots as we recount constructed the ideally generous dynasty in NFL historical past. Negreanu became the face of GGPoker in 2019 and the positioning straight away grew. Two years and dozens of WSOP online bracelet events later and GG is now a legit competitor for PokerStars, no longer coincidentally the poker region that change into on high your total time Negreanu change into the face of the emblem.
Now, if most productive Negreanu could accumulate relief to shipping WSOP bracelets like Brady wins Spruce Bowl rings who knows what could happen. Since Negreanu’s final WSOP title in 2013, the no longer too long in the past retired NFL massive title has obtained four NFL championships. Perhaps 2022 could be the year one among poker’s all-time greats will get it performed.